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Posts Tagged ‘Spam & Spamming’

Free Leads! No, Don’t Use Bulk Mail Lists

By Don McNulty On May 7, 2009 Comments Off

Hi, this is Don. Welcome back to the EZ4Newbies Blog. Thanks for coming by again!

I’m sure you’ve seen those advertisements that read something like: “1,000,000 email addresses for $39.99”. These bulk mail companies even offer you these names on a CD shipped to your doorstep, ready to upload (or so they say).

Sure, having 1,000,000 subscribers is the best thing that could ever happen to any Internet Marketer, but unfortunately, it is a case of “too good to be true”.

What many newbies don’t know is that these bulk companies often harvest the email addresses using robots and other malwares via the Internet. That is how the 1,000,000 email addresses generally come about, whatever the selling price is.

Now, the really bad part is that if you purchase the so-called 1,000,000 names even at a low price, not only is it a waste of money, you are risking being accused of spamming. It is no longer a surprise how you frequently receive spam emails on Viagra, OEM Software, get-rich-quick schemes, and things you do not even need in your inbox. That is possible because, of the 1,000,000 names, no one knows you or even asked to be subscribed to your mailing list, and you will be a “spammer”.

Even if the company is offering you “Double Opt-In” leads, they did not opt in to your list.

There are also companies which offer free leads, say 2,000 per week. They, too, should be considered unusuable by you. Virtually all autoresponders online do not allow you to upload such addresses. Sure, you can get an autoresponder script and handle it all yourself, but why?

First off, not all 1,000,000 email addresses are really viable because a portion of them can either be owned by the same person or business or are obsolete and no longer in use.

Secondly, your webhost can and will shut down your site if you are accused of spamming.

But most importantly, as a result of spamming, legislation has been enacted in many countries, such as the CAN-SPAM Act in the USA. Emailing to someone who has not requested your email can get you fined, put out of business, or even jailed. Even emailing to your own list requires certain protections nowadays, such as a way to unsubscribe and identification of the sender.

When you read such ads or see such sites again, tell yourself that it is a waste of time and money. Take the time and effort (there are those 2 words again!) to build your list yourself.

Unless you want to go to jail. Makes it kinda hard to run your business, though.